book launch plan in a day

Our Book Launch Plan in a Day service is designed to get you a custom book launch plan that will have you knowing exactly what to do and when to do it to successfully launch your book.

It includes a one-day discovery session as well as six hours of private coaching follow-up and free membership for nine months in the Happily Ever Author Club, a monthly membership program that supports authors in building their audience and selling more books.

Why It Works

I’ve helped hundreds of authors, and many have the same basic problem: they’ve got a launch coming up and they want it to be successful, but they don’t know where to start when it comes to building a launch plan. And they don’t have the time and energy to figure it out.

Getting your launch plan sorted in just one day helps take much of the stress out of a launch. Now you know what to do and when to do it, so you don’t waste time, money and energy on things that don’t work.

What’s Included

  • A six-hour discovery and planning session with book launch coach Sue Campbell where she’ll develop a customized launch plan to meet your specific goals.

  • Customized book launch plan in the format of your choice: Trello board, Asana project or Google spreadsheet.

  • Six hours of private follow-up coaching to aid your implementation.

  • A 9-month membership in the Happily Ever Author Club to provide continuing support and accountability in implementing your plan.

  • Optional: For an additional fee, we can help you with down-in-the-weeds implementation of your custom plan.

Sue’s Book Launch in a day was fantastic. Before hand, the world of book marketing seemed too vast to manage, with too many decisions to make. But I left our very full day with guidelines that will help me make the right choices, pursue the right operations. I especially loved the work we did together on identifying my ideal readers. I can’t believe I hadn’t done that before, when it makes every choice so much easier. Brava Sue!
— Shelly Blanton Stroud, author of "copy boy" and "tom boy"

Who it’s For 

This plan is best for traditionally published authors with a launch coming up in the next 6-12 months. It’s also suitable for independently published authors who take their marketing very seriously and are willing to invest in their future success. 

When

Your launch planning day will be scheduled at a mutually agreeable time.

Investment

$8995.00

(Note: hiring us to be a "co-pilot" on your launch—that's creating the plan and getting down in the weeds to help you execute—runs about $25,000 so this is an excellent way to get a top-notch plan affordably, if you're willing and able to handle the implementation.)

I published my first memoir at sixty-eight, knowing almost nothing about book marketing. Even as a businessperson who wasn’t afraid of marketing, I had no clue as to landscape for books and felt like I was flying by the seat of my pants.

For my second book I wanted to work for strategically and intentionally to both maximize book sales and enjoy the launch.

Sue Campbell’s Book Launch in a Day program was JUST the ticket. I was blown away by the focus, the detail, and the support from Sue for my marketing plan.

I head into my new book’s launch in April 2023 with a year + of clear strategy and actionable tasks that I can do myself or leverage the help of professionals. I will likely to some of both.

Sue was efficient with our time, already had a great starter list of influencers for my book, and together we mapped out a path forward. I feel confident heading into the new year with that in hand.

And, Sue is just great fun to work with—passionate, warm, supportive, and knows book marketing like the back of her hand. Highly recommend her approach!
— gretchen cherington, author of 'poetic license'